6 Strategies for NFT Marketing

February 2, 2022

Make your NFTs a craze in the market with these 6 strategies.

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You want to launch your own NFT.

And you want to sell 10,000 of them.

But how do you do it?

Here are 6 strategies that you need to know.

Why is NFT Marketing Important?

Every project wants to be the next Bored Ape Yacht Club.
But it’s hard.
There are 20,000+ NFT collections on OpenSea alone.
So if you want to stand out, you need NFT marketing.

How to market your NFT?

1. Grow Your Community

Building an NFT community means engaging with your audience. And with a passionate community, they will help you grow.
The top 4 platforms for crypto audience are Discord, Twitter, Telegram, and Mirror.
MekaVerse has a thriving NFT Discord community with more than 235K members!

2. Content Marketing

As Bill Gates put it, content is the king.
Content marketing drives organic growth. It’s also a channel to share your values with users.
Adam Bomb Squad created unique stories for each of their 25,000 bomb NFTs!

3. Influencer Marketing

Getting a famous consumer for your NFTs will greatly increase visibility.
Bored Ape Yacht Club (BAYC) sold like hot cakes, when Eminem, Jimmy Fallon, Stephen Curry, Mark Cuban became its members.
Gary Vee also supported CryptoonGoonz with twitter spaces!

4. Whitelisting

Use a whitelist to reward your loyal members.
It gets members excited to hold your NFT collections for the long-term.
RTFKT whitelists early supporters who own their original NFTs.

5. NFTs Giveaways

Nothing is better than free food!
An NFTs giveaway attracts new audiences for you.
Doodles launched its biggest giveaway campaign with Doodles NFT pieces valued at $4.5million.

6. Partnerships

Collaborations with brands or companies can give your NFTs a boost.
Coca Cola designed its “Friendship Box” NFTs in collaboration with Tafi, and partnered with Decentraland to promote them. It’s a win-win!

Companies to Watch:

@Bored Ape Yacht Club

@CryptoonGoonz

@RTFKT

@Doodles

@Decentraland

@AzukiZen

@CryptoMories

@InvsbleFriends

@coolcatsnft

@wulfznft

@MekaVerse

@AdamBombSquad

Key takeaway:

Creating just good art doesn’t lead to a successful NFT.

You need a full strategy.

And NFT marketing plays a big role in that.

Let’s look forward to more amazing NFTs entering the market!

Sources

https://medium.com/geekculture/the-definitive-nft-marketing-strategy-guide-for-your-nft-4905af46e530

businessoffashion.com/articles/technology/how-to-market-an-nft/

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